Golden Globe graphic packages.
Turner Latin America / The Golden Globe Awards
Art Direction, 3D Modeling, 3D Animation, Compositing, Motion Graphics, Editing, Sound Design
Art Direction: Ed Dye; 3D: Jeff Ling; Compositing & Motion Graphics: Milton Whitaker, Jim Roberson; Editing: Ken Soons; Sound Design: Nikos Mavrommatis
Turner Latin America airs the Golden Globe Awards Ceremony live for South America. TNTLA provided us the opportunity to create the Golden Globe graphics package for the Latin America market on six different occasions. We executed on a wide variety of elements. This included: bumps, red carpet pieces, lower thirds, and more. The cool thing about the Golden Globe Awards is that while they are prestigious, they are also a lot of fun. We reflected this in our approach. It was important to hold true to the value and mystique of the show, while each year evolving the designs.
We began by designing the type for the graphics packages first. Then we let the rest fall into place to support the type design and communication for the event. On occasion animating the type wasn't always needed. Designing the view from above we showed the lights and movement of the city, which lead to the animated type.