Majestic Hoodie

Client

Majestic

Needs

Art Direction, Design, Retouching, Photography

Team

Creative Director: Ed Dye Design: Rich Johnson; Photography: Ken Soons

October is all about the post-season for Major League Baseball. So Majestic, the official uniform supplier of MLB, came to us to create a print campaign that showcased their hoodie with each of the playoff teams’ colors and logos. We accomplished this by shooting their sweatshirt and compositing and retouching different logo art and colors in post.

These were used for print pieces, and were created with all teams ahead of time so that Majestic could run the print ad with the teams as they made the playoffs.